Do Great Companies Make Great States?

This post is by guest blogger Bahar Gidwani, co-founder and CEO of CSRhub which provides access to corporate social responsibility and sustainability ratings and information on 7,000+ companies from 135 industries in 90 countries. This article previously appeared on the CSRhub blog

“I’d like to thank the great citizens of our wonderful state…”  How many times have you heard this greeting?  It implies that good citizens are responsible for building a better community.  The Citizen’s United Supreme Court case added to the view that corporations are “citizens” in certain senses.  So, do “good” corporate citizens contribute also to building “good” states?  Some intriguing research on this topic is now possible thanks to a new corporate social responsibility ratings database from CSRHub.

It is hard to compare corporate and state social performance without making some fairly broad assumptions.  For companies, we can measure how they treat the environment, their communities, and their employees.  We can also assess how well companies are governed by their investors, boards, and management teams.  For states or other communities, we can measure things such as education levels, unemployment levels, divorce rates, or how many crimes are committed. Continue reading

Five Simple Reasons Your Business Will Profit from CSR

Corporate social responsibility (CSR) is quickly becoming a term that cannot be left out of the conversation when planning a company’s future. And that goes for all companies, no matter what the size.

CSR is not just for ‘corporations.’

Employees, customers and investors are making choices that give preference to businesses that have a positive impact on the communities they live, work and do business in. And that will impact your bottom line.

Here are five very basic reasons your business will profit by considering your social responsibility: Continue reading

4 Hours and 40 Tablets Make a Difference at Grandma’s House

Last week I received a call from Julie Cole, director of Grandma’s House. She told me she still can’t believe all the help they received through our most recent [email protected] project.

It turns out we touched them as much as they touched us.

Grandma’s House is an amazing inter-generational nursing home at the Orlando Health & Rehabilitation Center (OHRC). The nonprofit has created a very unique and special family—both young and old with severe disabilities living together under one roof.

Channel@Work at Grandma's House

[email protected] at Grandma's House

On Continue reading

Method’s Social Responsibility Drives Rapid Success

You’ve likely heard the story of the cleaning supply company Method:

Act 1Adam Lowry and Eric Ryan start a company of dish s

oap so beautiful it makes any kitchen sink look stylish.

Act 2 – Company gets shelf space at Target by making a very effective sales pitch.


Act 3
– Employees suit up for a trendy corporate ad, now available on YouTube.

Act 4 – Company reaches $100 million in revenue and Lowry and Ryan sell it to a bigger company, becoming very wealthy.

There is, however, also an alternative version of the Method story: Continue reading

Jane Cosmetics Touches Communities Through Friends of Jane

Corporate Social Responsibility, CSR, initiatives work best when they’re tied to the very communities a company does business in.

Jane Cosmetics achieves this by working with different types of charities through its nonprofit partnership program, Friends of Jane.

Last fall, the company teamed with She’s the First as a Friend of Jane and launched a specially packaged lip gloss collection, of which 100 percent of net proceeds go to She’s the First, which also is mentioned on the  packaging.

Jane also sponsored She’s the First’s second annual Tie-Dyed Cupcake Bake-off in November, a social media-driven fundraising campaign. In the week-long event, students across the U.S. hold cupcake sales to raise money for girls’ education sponsorships in eight developing countries. The distinctive cupcakes inevitably stop students in their tracks and give volunteers the opportunity to not only fundraise but educate others about the need to support girls
getting into the classroom in other countries, said Tammy Tibbetts, founder and president of She’s the First.

Read more about how Jane Cosmetics and “She’s the First” are reaching out into the communities they serve in this new case study: Putting Your Best Face Forward: Jane Cosmetics partners with a young social media-savvy non-profit to reach teenagers and young women

 

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19 Compelling Business Reasons for Corporate Community Involvement

Corporate Community Involvement (CCI), or company efforts to support societal causes, is on the rise.

A CR Magazine and NYSE-Euronext survey of over 300 companies, for example, found that 72 percent of respondents have CCI or other corporate responsibility programs and that 77 percent say these programs will expand over the next three years.  One reason for the popularity of CCI is that its business value is becoming increasingly evident.

Even noted Harvard Business School business strategist Michael Porter considers CCI an effective way to increase a company’s competitive advantage. Similarly, the Boston College Center for Corporate Citizenship collaborated with McKinsey & Company on research that lays out the paths by which CCI adds value to business. More specifically, there is evidence that CCI makes a measurable difference on both internal and external business functions, as follows: Continue reading

Widespread Empathy: Rewiring Your Organization for Intuition

Guest blogger Dev Patnaik, CEO of Jump Associates, a strategy and innovation firm will be speaking at Business4Better Conference and Expo on May 1st.

 

How many times have you stared at a competitor’s new product and said, “We had that idea two years ago, but we just didn’t act on it.” Well, why not? Did you think the market research wasn’t quite right? Did you become convinced that it wasn’t a good idea when you couldn’t rally other people around it? Did people get in your way with stupid or irrelevant questions that tied the team up in a state of analysis paralysis? The difference between good companies and great companies is not the quality of their ideas. It’s their ability to anticipate and act on the needs of their customers.

Empathy Definition

Empathy Definition (Photo credit: That Girl Crystal)

Companies with a widespread sense of empathy prosper over the long term. Continue reading

Talk About Giving: Giving Tuesday Offers a Platform for Generosity

At New York’s 92nd Street Y on Tuesday of Social Media Week NYC 2013, a packed house of ‘giving’ people representing nonprofits and organizations interested in social good gathered to hear about #GivingTuesday, a movement for sharing social good initiatives great and small.

 

 

Giving Tuesday is a nascent organization, conceived in July of 2012, launched in November 2012, and becoming a major movement for social good on its very first try.

The virtual social good event was created for the connected community, people who use social media.

It tapped the strength of influencers to spread its message of doing and sharing ‘good’ for twenty-four hours. Participation included everything from organizations that raised a million dollars to an individual mom who took her kids shopping for the needy. Tapping into niche communities was very important. Organizers reached out to mom bloggers and people who share on Pinterest.

Continue reading

Beyond Cash: When Giving is Good Business

In these tough economic times, when companies are already pinching pennies, finding the funds for corporate giving can be difficult. But donations don’t have to come in the form of dollars, as one company has discovered.

Give Something Back (GSB), a commercial office products company based in Oakland, Calif., has a unique business model.

Like Staples and Office Depot, the company sells supplies such as paper, pens, and staplers, but unlike its competitors, GSB doesn’t distribute its earnings to owners or shareholders. Continue reading

In Employees We Trust: The Edelman Trust Barometer and What it Means for CSR

From corporate scandals and bailouts to government gridlock, trust in leadership has clearly been bruised and battered. In fact, less than one in five people have faith in business leaders and government officials to make ethical and moral decisions, according to the 2013 Edelman Trust Barometer.


While the numbers are indeed sobering, it isn’t all doom and gloom. The biggest winner in the study turns out to be me and you. Continue reading