8 Tips for Nonprofit Partnerships

Kelley Damore Kelley is Chief Community Officer at UBM Tech.
About Kelley Damore (8 Posts)

Carol Cone, an internationally recognized leader in CSR and Global Practice Chair, Business + Social Purpose, offers eight tips for companies partnering with non-profits.

“It is not about you. There needs to be your goals, the partner goals and shared goals,” she said at the Business4Better conference. “And then you need to evolve the partnership.  Don’t just manage the program, create relationship management.”

Here are eight tips Cone gave the audience for successful partnerships with nonprofits:

 

  1. Get  leadership buy-in
  2. Clearly define roles and responsibilities
  3. Plan realistic expectations and deadlines
  4. Evolve program elements
  5. Communicate continuously
  6. Provide expected and unexpected benefits and opportunities
  7. Celebrate accomplishments
  8. Actively manage relationships, not just programs

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