Widespread Empathy: Rewiring Your Organization for Intuition

Guest blogger Dev Patnaik, CEO of Jump Associates, a strategy and innovation firm will be speaking at Business4Better Conference and Expo on May 1st.


How many times have you stared at a competitor’s new product and said, “We had that idea two years ago, but we just didn’t act on it.” Well, why not? Did you think the market research wasn’t quite right? Did you become convinced that it wasn’t a good idea when you couldn’t rally other people around it? Did people get in your way with stupid or irrelevant questions that tied the team up in a state of analysis paralysis? The difference between good companies and great companies is not the quality of their ideas. It’s their ability to anticipate and act on the needs of their customers.

Empathy Definition

Empathy Definition (Photo credit: That Girl Crystal)

Companies with a widespread sense of empathy prosper over the long term. Continue reading

Dev Patnaik Will Discuss The Power of Empathy on Change and Growth at B4B Conference

In his book Wired to Care: How Companies Prosper When They Create Widespread Empathy, Dev Patnaik talks about how organizations of all kinds prosper when they tap into a power each of us already has: empathy, the ability to reach outside of ourselves and connect with other people.

Dev Patnaik, CEO Jump Associates, Author of Wired to Care

Dev is the CEO of Jump Associates, a business strategy and innovation firm, and an adjunct professor at Stanford University’s Product Design program, teaching a class called Needfinding. Continue reading